Geodesic
Quality Choice under Competition: Game-theoretical Approach
Contributions to game theory and management, Tome 3 (2010), pp. 118-131

Voir la notice de l'article provenant de la source Math-Net.Ru

In the paper a game-theoretical model of quality choice under competition is suggested. The game-theoretical model is presented as a two-stage game where production companies compete on an industrial market and consumer's taste to quality in non-uniformly distributed. The strong Nash equilibrium in the investigated game was obtained in explicit form which allowed us to evaluate prices, companies market shares and revenues in the equilibrium. A case study for Internet-trading systems was used to approve the suggested quality choice mechanism.
Keywords: quality evaluation, quality measurement, consumer's taste to quality, quality choice, two-stage game, Nash equilibrium, Stakelberg equilibrium, Pareto-optimal solution, optimal quality differentiation, index of consumers satisfaction. 
@article{CGTM_2010_3_a10,
     author = {Margarita A. Gladkova and Nikolay A. Zenkevich},
     title = {Quality {Choice} under {Competition:} {Game-theoretical} {Approach}},
     journal = {Contributions to game theory and management},
     pages = {118--131},
     publisher = {mathdoc},
     volume = {3},
     year = {2010},
     language = {en},
     url = {http://geodesic.mathdoc.fr/item/CGTM_2010_3_a10/}
}
TY  - JOUR
AU  - Margarita A. Gladkova
AU  - Nikolay A. Zenkevich
TI  - Quality Choice under Competition: Game-theoretical Approach
JO  - Contributions to game theory and management
PY  - 2010
SP  - 118
EP  - 131
VL  - 3
PB  - mathdoc
UR  - http://geodesic.mathdoc.fr/item/CGTM_2010_3_a10/
LA  - en
ID  - CGTM_2010_3_a10
ER  - 
%0 Journal Article
%A Margarita A. Gladkova
%A Nikolay A. Zenkevich
%T Quality Choice under Competition: Game-theoretical Approach
%J Contributions to game theory and management
%D 2010
%P 118-131
%V 3
%I mathdoc
%U http://geodesic.mathdoc.fr/item/CGTM_2010_3_a10/
%G en
%F CGTM_2010_3_a10
Margarita A. Gladkova; Nikolay A. Zenkevich. Quality Choice under Competition: Game-theoretical Approach. Contributions to game theory and management, Tome 3 (2010), pp. 118-131. http://geodesic.mathdoc.fr/item/CGTM_2010_3_a10/