%0 Journal Article
%A Peter E. Ezimadu
%T Modeling Cooperative Advertising Decisions in a Manufacturer-Distributor-Retailer Supply Chain Using Game Theory
%J Yugoslav journal of operations research
%D 2020
%P 147 
%V 30
%N 2
%I mathdoc
%U http://geodesic.mathdoc.fr/item/YJOR_2020_30_2_a2/
%G en
%F YJOR_2020_30_2_a2