%0 Journal Article %A Zhenyao Liu %A Wei-Chang Yeh %A Ke-Yun Lin %A Hota Chia-Sheng Lin %A Chuan-Yu Chang %T Machine Learning Based Approach for Exploring Online Shopping Behavior and Preferences with Eye Tracking %J Computer Science and Information Systems %D 2024 %V 21 %N 2 %I mathdoc %U http://geodesic.mathdoc.fr/item/CSIS_2024_21_2_a10/ %F CSIS_2024_21_2_a10