%0 Journal Article
%A Anastasia F. Koroleva
%A Nikolay A. Zenkevich
%T Brand and Generic Advertising Strategies in a Dynamic Monopoly with Two Brands
%J Contributions to game theory and management
%D 2009
%P 241-250
%V 2
%I mathdoc
%U http://geodesic.mathdoc.fr/item/CGTM_2009_2_a18/
%G en
%F CGTM_2009_2_a18